One way companies can increase profits is by lowering their cost of doing business. Reducing the cost of goods and services purchased is one approach, streamlining internal processes to benefit from greater efficiencies is another. I’m going to dive into the latter as it relates to growth activities in the federal sector.

The steps involved in finding and winning federal contracts and subcontracts are processes that, over time, can be refined to maximize results and reduce the time and money spent conducting business development lifecycle activities.  A key benefit of having established processes includes an evidence-driven ability to limit or avoid distractions. Additionally, having established processes and limiting distractions contributes to increased bandwidth.

In this blog series, I’ll discuss four specific distractions that novice, established, small and large companies fall victim to regularly. In addition to these distractions being demoralizing and expensive, each of them is unnecessary.

Here’s the fourth distraction you should work to avoid.

At the heart of each of the previous three distractions, is this one. Each of these distraction is decision-based in that you are consciously choosing that particular approach. Decisions are impacted by the amount, quality and timeliness of the information you have, and your ability to act on that information. Without information or the proper context to use that information,  decision-making becomes a guessing game. Consider this as you plan to create or revise your federal sector strategy.

The Information distraction, above all others, is the most unnecessary. Developing an understanding of situational data and information, is a matter of acquiring ground truth. Ground truth is information known to be real or true, based on empirical evidence, as opposed to information acquired by inference or rumor. Ever heard the saying ‘trust but verify?’

By the way, in addition to being the distraction that transcends the other distractions, the Information distraction is also the most avoidable. This means, by overcoming this distraction, you improve your odds greatly for overcoming the others.

Government Contracting is not hard, but it does require commitment, context, and discipline. The commitment starts with you, and our Ethical Stalking for Government Contractors® programs have been establishing and improving the context and disciplines of successful Growth Professionals for more than a decade.

We help people win.

Peace, Health and Success,

Go-To-Guy Timberlake